Product Manager – Mobile Application

Our client invites you to join their team and become an instrumental figure in the exciting realm of sports betting. Their vibrant team is fuelled by passion and driven by innovation, working together to redefine the landscape of sports betting and gaming. Together, they constantly strive to surpass limitations and deliver unparalleled experiences to sports enthusiasts worldwide.

This is a brilliant and rewarding opportunity to join a fast-paced Product team that is creating new and interesting ways for our customers to engage online with our product offering.

The Mobile Application Product Manager is responsible for driving the launch, ongoing development, and optimisation of our client’s Mobile Application. You will work closely with cross-functional teams, including designers, developers, marketing, and technology, to ensure the successful strategy, planning, execution,  and delivery of mobile applications.

Our client is building a best-in-class mobile application to deliver an innovative product that will enhance the user experience of their customers. You will ensure they acquire, attract, and retain customers and help grow our customer’s market share through their mobile application.

Responsibilities

• Work with commercial and revenue business stakeholders to develop and execute the strategic vision and roadmap for the mobile application.
• Collaborate with cross-functional teams, including marketing, operations, customer support, legal, compliance, and technology, to prioritise features, build consensus, and coordinate timelines to ensure successful execution.
• Work with the internal insights team to conduct market research that identifies user needs, market trends, and the competitive landscape to inform key product decisions.
• Define the product roadmap, prioritise features, and create detailed product requirements based on customer feedback, business requirements, and technical feasibility.
• Define key performance indicators (KPIs) and utilise analytics tools to track and analyse the performance of the mobile application, making data-driven decisions to improve user engagement and satisfaction.
• Develop and implement testing and optimization strategies, including A/B testing, multivariate testing, and user feedback analysis, to continuously improve mobile application customer journeys.
• Manage app store submissions (App Store and Google Play), including new versions/builds.
• Champion user-centered design principles and work closely with UX/UI designers to deliver intuitive and engaging user experiences.
• Facilitate agile development processes, including sprint planning, backlog management, and scrum meetings, to ensure timely and iterative delivery of product features.
• Engage with stakeholders, including senior management, to provide regular updates on product progress, gather feedback, and manage expectations.
• Plan and execute successful product launches, including marketing campaigns, user onboarding strategies, and post-launch support, to drive user adoption and meet business objectives.
• Monitor user feedback, track industry trends, and identify opportunities for product enhancements and new features to maintain a competitive edge in the market.

Qualifications

• Proven experience in product management, preferably in the online sports betting or gaming industry, with a focus on mobile application development
• Strong understanding of mobile app development processes, including iOS and Android platforms, app stores, and related technologies.
• Excellent analytical skills with the ability to interpret data and performance metrics to drive insights and optimize performance.
• Strong project management skills with the ability to prioritize and manage multiple tasks simultaneously.
• Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams and stakeholders at various levels.
• Detail-oriented and results-driven mindset.
• Ability to work independently and adapt to a fast-paced and dynamic environment.
• Strong problem-solving skills and the ability to think critically and strategically.
• Knowledge of responsible gaming practices and player protection policies.
• Fluency in English (both written and spoken). Additional languages may be a plus.

Knowledge/experience

• 5+ years experience in a product management role.
• Proven experience in developing a product strategy and effectively managing roadmaps.
• Prior experience in building and launching applications on mobile platforms.
• Deep understanding of strategy development, consumer insights, and process mapping.
• Experience with software product development methodologies, including Waterfall and Agile (e.g., Scrum).
• Bachelor’s degree in a related discipline.
• iGaming experience is preferred.